Footballer to Agency Owner
Jidé Maduako is a former professional footballer, playing for Leicester City Football Club, but now runs his own influencer agency – Yoke Network.
He talks about what life was like as a professional footballer and how it felt to give up a career that he worked all his life for to start something completely different.
Find out how Jidé has created a community of thousands and is also launching his own AI!
About Jidé Maduako
Jidé Maduako is a former professional footballer, playing for Leicester City Football Club, but now runs his own influencer agency.
He’s an expert in short-form content, going viral frequently on TikTok.
He’s also a TEDx speaker but has now launched his own AI and is taking his agency in a new direction.
Jidé’s Socials:
🌏 Yoke Network Website: https://www.yokenetwork.com/
👩🏽💻 Jide’s LinkedIn: https://www.linkedin.com/in/jide-maduako
📸 Jide’s Instagram: https://www.instagram.com/saintjidz
In This Episode...
Timestamps
0:00 Trailer
0:38 NBST Intro
1:13 Speaker Intro
1:43 Who is Jidé?
5:48 Life as a professional footballer
10:45 Running a profitable business
15:30 Should you go agency or freelance in 2024?
18:36 Building digital products & communities
23:42 Life as a content creator
32:40 Tips for content creators
43:14 Understanding your audience
50:41 Using data analytics to grow your audience
53:10 Is video the future of content
55:10 Which social media platform should you be on?
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