Winning Business With Social Selling
Nick Raeburn is the number one social selling coach in the UK and joins us this week to discuss exactly what social selling is, how to do it properly and how to use it to win more business and make more money.
We compare this to personal branding, marketing and the pros and cons of being vulnerable on social media.
About Nick Raeburn
Nick Raeburn is the founder of Story Scale, where he helps people win more business through social selling.
He’s the number one social selling coach in the UK and helped his clients drastically increase their revenue.
He is a TEDx speaker, an alumnus of the only LinkedIn Creator Accelerator Program in the UK and an expert in video production.
🧑🏼💻 Nick’s LinkedIn: https://www.linkedin.com/in/thatsocialnerd/
📸 Nick’s Instagram: https://www.instagram.com/thatsocialnerd/
In This Episode...
Timestamps
00:00 Overcoming Personal Struggles
00:45 Introduction to the Podcast
01:15 Meet Nick Raeburn
02:48 The Power of Storytelling
04:20 Understanding Social Selling
07:04 Targeted Content Creation
12:47 Personal Branding and Social Selling
22:43 The Importance of Vulnerability
33:26 Sharing Deeply Personal Stories
40:56 Charles Manson and Tribal Followings
41:59 The Power of Sharing Vulnerable Stories
42:12 Advice for Telling Difficult Stories
47:02 The Importance of Authenticity in Personal Branding
48:13 The Role of Video in Personal Branding
50:01 Overcoming the Challenges of Video Content Creation
51:20 Tips for Creating Engaging Video Content
01:00:28 The Value of Editing and Storytelling in Video
01:12:22 The Future of Personal Branding and Community Building
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